---
title: Data & Business Intelligence | 8 West Consulting
description: Business intelligence and data analytics services delivering predictive insights, AI-enabled decision support and scalable reporting for Health InsurTech and ecommerce.
image: https://8west.ie/hubfs/8%20West%20Consulting%20-%20Featured%20Image%20-%20Services%20-%20Data%20%26%20Business%20intelligence.png
---

[Skip to content](https://8west.ie/services/data-business-intelligence#main-content)

[![8 West Logo](https://8west.ie/hs-fs/hubfs/Imported%20images/logos/8West.png?width=165&height=100&name=8West.png)Homepage](https://www.8west.ie?hsLang=ie)

- [Services](https://8west.ie/services?hsLang=ie)
  
    - [Enterprise Software Development](https://8west.ie/services/enterprise-software-development?hsLang=ie)
    - [Cloud Engineering & Transformation](https://8west.ie/services/cloud-engineering?hsLang=ie)
    - [Artificial Intelligence & Machine Learning](https://8west.ie/services/ai-machine-learning?hsLang=ie)
    - [Security & Regulatory Compliance](https://8west.ie/services/security?hsLang=ie)
    - [Ecommerce](https://8west.ie/services/ecommerce?hsLang=ie)
    - [Creative, UX & Accessibility](https://8west.ie/services/creative-ux-accessibility?hsLang=ie)
    - [Content Management](https://8west.ie/services/content-management?hsLang=ie)
    - [Data & Business Intelligence](https://8west.ie/services/data-business-intelligence)
    - [Product Development](https://8west.ie/services/product-development?hsLang=ie)
- [Sectors](https://8west.ie/sectors?hsLang=ie)
  
    - [Health InsurTech](https://8west.ie/sectors/health-insurtech?hsLang=ie)
    - [Ecommerce](https://8west.ie/sectors/ecommerce?hsLang=ie)
- [Impact Engagements](https://8west.ie/impact-engagements?hsLang=ie)
  
    - [Architecture](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_architecture)
    - [AI & Innovation](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_ai_and_innovation_engagements)
    - [Compliance & Security](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_compliance_and_security_engagements)
    - [Strategy & Design](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_strategy_and_design_engagements)
- [Insights](https://8west.ie/insights?hsLang=ie)
  
    - [Articles](https://8west.ie/insights?filter_post_type=article&hsLang=ie#post_list_wrapper)
    - [Webinars](https://8west.ie/insights?filter_post_type=webinar&hsLang=ie#post_list_wrapper)
    - [Whitepapers](https://8west.ie/insights?filter_post_type=whitepaper&hsLang=ie#post_list_wrapper)
- [Partners](https://8west.ie/partners?hsLang=ie)
  
    - [Health InsurTech](https://8west.ie/partners/health-insurtech?hsLang=ie)
    - [Ecommerce](https://8west.ie/partners/ecommerce?hsLang=ie)
    - [Content Management](https://8west.ie/partners/content-management?hsLang=ie)
    - [Cloud](https://8west.ie/partners/cloud?hsLang=ie)
    - [Data](https://8west.ie/partners/data?hsLang=ie)
    - [AI](https://8west.ie/partners/ai?hsLang=ie)
    - [DevOps & Security](https://8west.ie/partners/devops?hsLang=ie)
- [About Us](https://8west.ie/about-us?hsLang=ie)
  
    - [Leadership Team](https://8west.ie/about-us/leadership-team?hsLang=ie)
    - [Corporate Social Responsibility](https://8west.ie/about-us?hsLang=ie#corporate-social-responsibility)
    - [Careers](https://8west.ie/about-us/careers?hsLang=ie)
    - [Contact Us](https://8west.ie/about-us/contact-us?hsLang=ie)

[CONTACT US](https://8west.ie/about-us/contact-us?hsLang=ie)

- [Services](https://8west.ie/services?hsLang=ie)
  
    - [Enterprise Software Development](https://8west.ie/services/enterprise-software-development?hsLang=ie)
    - [Cloud Engineering & Transformation](https://8west.ie/services/cloud-engineering?hsLang=ie)
    - [Artificial Intelligence & Machine Learning](https://8west.ie/services/ai-machine-learning?hsLang=ie)
    - [Security & Regulatory Compliance](https://8west.ie/services/security?hsLang=ie)
    - [Ecommerce](https://8west.ie/services/ecommerce?hsLang=ie)
    - [Creative, UX & Accessibility](https://8west.ie/services/creative-ux-accessibility?hsLang=ie)
    - [Content Management](https://8west.ie/services/content-management?hsLang=ie)
    - [Data & Business Intelligence](https://8west.ie/services/data-business-intelligence)
    - [Product Development](https://8west.ie/services/product-development?hsLang=ie)
- [Sectors](https://8west.ie/sectors?hsLang=ie)
  
    - [Health InsurTech](https://8west.ie/sectors/health-insurtech?hsLang=ie)
    - [Ecommerce](https://8west.ie/sectors/ecommerce?hsLang=ie)
- [Impact Engagements](https://8west.ie/impact-engagements?hsLang=ie)
  
    - [Architecture](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_architecture)
    - [AI & Innovation](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_ai_and_innovation_engagements)
    - [Compliance & Security](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_compliance_and_security_engagements)
    - [Strategy & Design](https://8west.ie/impact-engagements?hsLang=ie#nav_cat_strategy_and_design_engagements)
- [Insights](https://8west.ie/insights?hsLang=ie)
  
    - [Articles](https://8west.ie/insights?filter_post_type=article&hsLang=ie#post_list_wrapper)
    - [Webinars](https://8west.ie/insights?filter_post_type=webinar&hsLang=ie#post_list_wrapper)
    - [Whitepapers](https://8west.ie/insights?filter_post_type=whitepaper&hsLang=ie#post_list_wrapper)
- [Partners](https://8west.ie/partners?hsLang=ie)
  
    - [Health InsurTech](https://8west.ie/partners/health-insurtech?hsLang=ie)
    - [Ecommerce](https://8west.ie/partners/ecommerce?hsLang=ie)
    - [Content Management](https://8west.ie/partners/content-management?hsLang=ie)
    - [Cloud](https://8west.ie/partners/cloud?hsLang=ie)
    - [Data](https://8west.ie/partners/data?hsLang=ie)
    - [AI](https://8west.ie/partners/ai?hsLang=ie)
    - [DevOps & Security](https://8west.ie/partners/devops?hsLang=ie)
- [About Us](https://8west.ie/about-us?hsLang=ie)
  
    - [Leadership Team](https://8west.ie/about-us/leadership-team?hsLang=ie)
    - [Corporate Social Responsibility](https://8west.ie/about-us?hsLang=ie#corporate-social-responsibility)
    - [Careers](https://8west.ie/about-us/careers?hsLang=ie)
    - [Contact Us](https://8west.ie/about-us/contact-us?hsLang=ie)

[CONTACT US](https://8west.ie/about-us/contact-us?hsLang=ie)

## DATA & BUSINESS INTELLIGENCE

# UNLOCK INSIGHT. ENABLE ACTION.

![8 West Consulting geometric shapes sketch of big bars chart representing insights, business data, and intelligence](https://8west.ie/hubfs/SEO_optimized_media/SVG_animations/Chart.svg)

We help organisations turn raw data into meaningful intelligence that drives smarter decisions, sharper performance, and measurable outcomes. With deep experience across healthcare, dental insurance, and ecommerce, we deliver secure, scalable data solutions that empower teams and elevate decision-making.

Backed by our AI-Better initiative, we continually research, prototype, and validate emerging AI technologies: ensuring that every solution we deliver is grounded in real value, not hype.

## Smarter Decisions, Powered by Data.

![8 West Consulting sketch of a target representing a commitment to AI development](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketches-small-target.png)

### ADVANCED ANALYTICS & DATA INSIGHTS

We convert raw, fragmented datasets into intelligent insights with advanced analytics, reporting frameworks, and domain-driven interpretation, supporting industries like insurance, retail, and ecommerce.

![8 West Consulting sketch of small modules attached to a main element.](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketches-attached-modules.png)

### PREDICTIVE MODELLING & MACHINE LEARNING

Leveraging our AI-Better research programme, we identify the right AI opportunities, build realistic models, and integrate machine learning into workflows to enhance forecasting, anomaly detection, customer insights, and more.

![8 West Consulting sketch of the icon of a user with a semi-circle around.](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketch-small-circled-user.png)

### INDUSTRY-SPECIFIC DATA EXPERTISE

With 25 years in health and dental insurance, we specialise in claims analytics, FWA detection, reporting, member insights, and billing analysis. In ecommerce, we support conversion analytics, performance measurement, and continuous KPI optimisation.

![8 West Consulting sketch of a small bars chart.](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketch-small-bars-chart.png)

### DATA EXPERIENCE DESIGN & VISUALISATION

We craft dashboards and visual tools that make complex information intuitive and actionable. Our UX and analytics teams collaborate to ensure insights are accessible, clear, and aligned to real business goals.

![8 West Consulting sketch of an AI micro processor.](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketches-ai-processor.png)

### AI-ENABLED DECISION SUPPORT

From ideation to implementation, we design AI-driven tools that genuinely enhance decision-making, knowing when AI is beneficial and when conventional analytics is more effective. This is a core principle of our AI-Better initiative.

![8 West Consulting sketch of a circle made of two rotating curved arrows.](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-Sketches-rotating-arrows-cycle.png)

### CONTINUOUS MEASUREMENT & OPTIMISATION

We put in place the systems, processes, and monitoring needed to measure performance over time, conduct A/B testing, evaluate ROI, and continuously refine data-driven decisions.

![Picture of Greg Tynan, VP of Engineering at 8 West Consulting](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-member-picture-colored-Greg-Tynan.png)

“We work closely with our clients to uncover the insights that truly matter. When data becomes accessible and actionable, it transforms how organisations operate."

#### GREG TYNAN

##### VP of Engineering

## FAQs ![](https://8west.ie/hubfs/SEO_optimized_media/SVG_animations/Circle.svg)

- ### Q1: What data and analytics services does 8 West offer?
  
   Data strategy, architecture, Snowflake data platform services, business intelligence implementation, reporting design and performance optimisation, from first strategy through to production analytics.
- ### Q2: How do you secure data in regulated industries?
  
   We design pipelines, storage and access controls around applicable requirements, including HIPAA for health data and relevant financial services standards. Security sits in the architecture from the start.
- ### Q3: Can you help us get more value from existing data?
  
   Yes. We assess data models, reporting and analytics maturity, then prioritise improvements tied to measurable business outcomes. The starting point is what you already have.
- ### Q4: Which data and BI platforms do you work with?
  
   Snowflake and leading business intelligence platforms. We choose tools around your environment, team and reporting needs.
- ### Q5: How do you combine data from multiple source systems?
  
   We build governed integrations and data pipelines that consolidate source data into a consistent analytical environment, including Snowflake where it fits the architecture, so reporting no longer depends on manual reconciliation.
- ### Q6: Do you support real-time analytics and reporting?
  
   Yes. We design batch and real-time architectures around each reporting use case and its latency requirements: real time where it earns its cost, batch where it does not.

## Our Other Services

![Red line sketch](https://8west.ie/hubfs/SEO_optimized_media/SVG_animations/Swipe%20Medium.svg)

![8 West Consulting sketch of a left bracket](https://8west.ie/hubfs/SEO_optimized_media/SVG_animations/Bracket.svg)

### Let’s Realise Your Vision Together

![8 West Consulting sketch of a right bracket](https://8west.ie/hubfs/SEO_optimized_media/SVG_animations/Bracket.svg)

 Start your journey today with a no-obligation consultation to explore how **8 West** can drive your digital transformation.

#### 8 WEST CONSULTING HEADQUARTERS

![telephone icon](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-website-icon-telephone.png)

[+353 21 492 5100](tel:+353214925100)

![email icon](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-website-icon-email.png)

[info@8west.ie](mailto:info@8west.ie)

![location pin icon](https://8west.ie/hubfs/SEO_optimized_media/8-West-Consulting-website-icon-location-pin.png)

[Building 1, University Technology Centre, Curraheen Road, Cork, T12 AY18, Ireland](https://www.google.com/maps/place/8+West+Consulting/@51.8742556,-8.5436426,17z/data=!4m6!3m5!1s0x48448e1bcf549e5b:0x5cb764b948c334f!8m2!3d51.8742556!4d-8.5410677!16s%2Fg%2F1tjrpcvx?entry=ttu&g_ep=EgoyMDI2MDMyMy4xIKXMDSoASAFQAw%3D%3D)

[![8west\_full\_logo](https://8west.ie/hs-fs/hubfs/Imported%20images/logos/8west_full_logo.png?width=260&height=61&name=8west_full_logo.png "8west_full_logo")](https://www.8west.ie?hsLang=ie)

- [Services](https://8west.ie/services?hsLang=ie)
- [Sectors](https://8west.ie/sectors?hsLang=ie)
- [Impact Engagements](https://8west.ie/impact-engagements?hsLang=ie)
- [Insights](https://8west.ie/insights?hsLang=ie)
- [Partners](https://8west.ie/partners?hsLang=ie)
- [About Us](https://8west.ie/about-us?hsLang=ie)

![WA\_CMYK\_Certified\_ISOIEC-27001](https://8west.ie/hs-fs/hubfs/Imported%20images/logos/WA_CMYK_Certified_ISOIEC-27001.jpg?width=500&height=627&name=WA_CMYK_Certified_ISOIEC-27001.jpg)

8 West Consulting © 2026     |      [Privacy Policy](https://8west.ie/privacy?hsLang=ie)      |      [Sitemap](https://8west.ie/sitemap?hsLang=ie)     |      [Corporate Social Responsibility](https://8west.ie/about-us#corporate-social-responsibility)

- [![white logo of Facebook social network.](https://8west.ie/hs-fs/hubfs/SEO_optimized_media/8-west-Consulting-icon-logo-facebook.png?width=32&height=32&name=8-west-Consulting-icon-logo-facebook.png)](https://www.facebook.com/8westconsulting/)
- [![white logo of YouTube.](https://8west.ie/hs-fs/hubfs/SEO_optimized_media/8-west-Consulting-icon-logo-youtube-white.png?width=47&height=33&name=8-west-Consulting-icon-logo-youtube-white.png)](https://www.youtube.com/@8westconsulting)
- [![white logo of Instagram social network.](https://8west.ie/hs-fs/hubfs/SEO_optimized_media/8-west-Consulting-icon-logo-instagram.png?width=32&height=32&name=8-west-Consulting-icon-logo-instagram.png)](https://www.instagram.com/8westconsulting/)
- [![white logo of LinkedIn social network.](https://8west.ie/hs-fs/hubfs/SEO_optimized_media/8-west-Consulting-icon-logo-linkedin.png?width=35&height=32&name=8-west-Consulting-icon-logo-linkedin.png)](https://www.linkedin.com/company/8-west-consulting)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://8west.ie/#organization",
  "@type" : "Organization",
  "areaServed" : [ "Europe", "United States", "Global" ],
  "contactPoint" : [ {
    "@type" : "ContactPoint",
    "availableLanguage" : [ "English" ],
    "contactType" : "sales",
    "email" : "info@8west.ie"
  }, {
    "@type" : "ContactPoint",
    "areaServed" : "IE",
    "contactType" : "sales",
    "telephone" : "+353 21 4925100"
  }, {
    "@type" : "ContactPoint",
    "areaServed" : "IE",
    "contactType" : "support",
    "telephone" : "+353 21 4925155"
  } ],
  "description" : "8 West Consulting is an ISO 27001-certified software partner delivering enterprise systems for complex, regulated Health InsurTech and ecommerce environments.",
  "knowsAbout" : [ "Software development", "Cloud engineering", "Data engineering", "Artificial intelligence", "Dev Ops", "Cybersecurity", "Ecommerce", "Health insurance technology (Health Insurtech)", "Digital marketing" ],
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://145696986.fs1.hubspotusercontent-eu1.net/hubfs/145696986/SEO_optimized_media/8-West-Consulting-Logo-250x250.png"
  },
  "name" : "8 West Consulting",
  "sameAs" : [ "https://www.facebook.com/8westconsulting", "https://www.youtube.com/@8westconsulting", "https://ie.linkedin.com/company/8-west-consulting", "https://www.instagram.com/8westconsulting/" ],
  "url" : "https://8west.ie/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://8west.ie/#website",
  "@type" : "WebSite",
  "name" : "8 West Consulting",
  "potentialAction" : {
    "@type" : "SearchAction",
    "query-input" : "required name=search_term_string",
    "target" : "https://8west.ie//search?q={search_term_string}"
  },
  "publisher" : {
    "@id" : "https://8west.ie/#organization"
  },
  "url" : "https://8west.ie/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://8west.ie/services/data-business-intelligence#webpage",
  "@type" : "WebPage",
  "about" : {
    "@id" : "https://8west.ie/#organization"
  },
  "description" : "Business intelligence and data analytics services delivering predictive insights, AI-enabled decision support and scalable reporting for Health InsurTech and ecommerce.",
  "isPartOf" : {
    "@id" : "https://8west.ie/#website"
  },
  "mainEntity" : {
    "@id" : "https://8west.ie/services/data-business-intelligence#service",
    "@type" : "Service",
    "areaServed" : [ "Europe", "United States", "Global" ],
    "description" : "Business intelligence and data analytics services delivering predictive insights, AI-enabled decision support and scalable reporting for Health InsurTech and ecommerce.",
    "name" : "Data & Business Intelligence",
    "provider" : {
      "@id" : "https://8west.ie/#organization"
    },
    "serviceType" : "Data Analytics and Business Intelligence"
  },
  "name" : "Data & Business Intelligence | 8 West Consulting",
  "url" : "https://8west.ie/services/data-business-intelligence"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BreadcrumbList",
  "itemListElement" : [ {
    "@type" : "ListItem",
    "item" : "https://8west.ie/",
    "name" : "Home",
    "position" : 1
  }, {
    "@type" : "ListItem",
    "item" : "https://8west.ie/services",
    "name" : "Services",
    "position" : 2
  }, {
    "@type" : "ListItem",
    "item" : "https://8west.ie/services/data-business-intelligence",
    "name" : "Data & Business Intelligence",
    "position" : 3
  } ]
}
```